Dec 19, 2025
Senior Agency Reporter Lindsay Rittenhouse breaks down ad industry instability and why agencies are undergoing heavy waves of layoffs, including from the recent Omnicom acquisition of IPG. She provides guidance on what to do when impacted by agency layoffs, how to prepare for the sparse job market and when to...
Dec 12, 2025
Ad Age News Editor E.J. Schultz and Senior Marketing Reporter Adrianne Pasquarelli go behind the scenes of Ad Age's annual Marketer of the Year list. They share tips on how brands can increase their odds for next year’s competition as well as a rundown of takeaways from this year's group of brands that might be useful...
Dec 5, 2025
Agency reporters Brian Bonilla and Ewan Larkin dig into Omnicom’s acquisition of IPG, and its impact for the advertising industry beyond just agency holding companies. They break down how independent agencies can win, what the deal means for the hold-co hierarchy and key factors to track as the industry’s future...
Nov 21, 2025
Ad Age Chief Technology Reporter Garett Sloane discusses how to separate artificial intelligence noise from real utility, the state of chatbot shopping, AI brand readiness and tools marketers are creating to better their businesses.
Plus, put your tech knowledge to the test. In this week’s episode, take Ad Age...
Nov 14, 2025
Ad Age reporter Gillian Follett breaks down why brands are leaning into the limited-edition strategy, the elements of a successful product drop strategy and more holiday social media trends.
Plus, what Unilever’s big bet on influencer marketing means for the industry, and the details on Peeps, Mike and Ike’s and...